Workflow

From keyword to client in four steps.

No scraping. No spreadsheets. A clean workflow for finding web design clients — read the guides below to get the most out of each step.

Workflow steps

01

Pick a niche and a city

Type a business type (plumber, gym, dentist) and a city. We pull live local businesses from Google.

02

Get scored results

Each business is scored 0–100 on website quality, activity, rating, contactability and niche value — every point explained.

03

Filter to the best fits

One click filters to businesses without a real website — the ones most likely to pay for one.

04

Reach out and close

Open a business, generate a personalized research note, copy and send. Save the best businesses for follow-up.

Guides

Everything you need, in writing.

Short, skimmable guides — no video, no fluff. Read them once and you'll understand the entire workflow.

Guide 01

How search works

ClientRadar pulls live local businesses directly from Google Places and ranks them by how strong an opportunity each one looks for a freelancer or agency — not by how popular they are.

How businesses are found

You give a niche (plumber, dentist, gym) and a city. We query Google's live business graph with rotating phrasings so repeat searches reach deeper into the long tail instead of returning the same names.

How opportunities are prioritized

Results are bucketed before ordering: no-website businesses surface first, then social-only, then weak/template sites, then businesses with proper sites. Within each bucket we sort by opportunity score.

Why some businesses score higher

A dentist with no website and 200 reviews is a stronger opportunity than a dentist with a polished site and 200 reviews. The score reflects need, not popularity.

How no-website businesses are treated

If we can't detect a real website, the business is flagged and pushed to the top — these are the highest-conversion targets for web design research notes.

Guide 02

Understanding opportunity scores

Every business gets an opportunity score from 0–100. The score is fully transparent — open the badge on any lead and you'll see exactly which signals contributed how many points.

76–100 · High opportunity

Multiple strong signals: no real website OR an outdated template site, combined with real demand (reviews, rating, active phone). These are your highest-priority businesses.

51–75 · Worth exploring

Meaningful gaps — usually a social-only presence or weak branding, but with enough demand signal to be worth a personalized message.

26–50 · Moderate signals

Some opportunity surface area, but the business may already have a working site or limited customer activity. Worth a closer look before reaching out.

0–25 · Limited signals

Polished website, established brand, healthy reviews. The score is honest — these are unlikely to convert on a cold web-design pitch.

What feeds the score

Website status (0–45), demand signals like reviews and rating (0–25), profile completeness (0–15), and brand/digital quality (0–15). Every point is attributable to a real, measurable signal.

Guide 03

Saving & organizing businesses

Saving a business moves it out of discovery and into your personal pipeline, where you can track status, add notes, and schedule follow-ups.

Saving a business

Click the bookmark icon on any result. Saved businesses are excluded from future searches automatically — you'll never see the same business twice.

Managing opportunities

Open the Saved Businesses view to see every lead you've kept, sorted by score. From here you can move businesses through your pipeline stages.

Pipeline workflow

Business → Reviewing → Replied → Meeting → Closed (won / lost). Each stage is a clear signal about what your next action should be.

Notes, reminders & follow-ups

Attach notes and reminders to any lead. The Calendar view consolidates upcoming follow-ups so nothing falls through.

Guide 04

Using research notes assistance

ClientRadar helps you draft first-touch research notes faster — it's lightweight drafting assistance, not automated outreach software. You stay in control of what gets sent.

AI-assisted message drafting

Click Generate on any lead to get a starter message tuned to the signals we detected — no website, weak site, social-only, etc. You always send manually from your own inbox.

Editing recommendations

Treat the draft as a starting point. Tighten the opening line, add a specific observation about the business, and cut anything that feels generic before sending.

Personalization best practices

Reference one specific thing: their reviews, a service they advertise on social, or the fact that they have no website at all. Specificity is the entire game in research notes.

Guide 05

Identifying strong opportunities

Not every high-score lead is the right fit for you. Here's how to read the signals and pick the businesses most likely to actually buy.

No-website businesses

The clearest opportunity. Active business, real customer demand, zero web presence — they're either avoiding the problem or haven't been asked the right way.

Social-only businesses

Active on Facebook or Instagram but no proper site. They've already accepted that an online presence matters — they just haven't taken the next step.

Strong reviews, weak online presence

These convert. The business clearly works (the reviews prove it), and a better site would directly help them capture more of the demand they're already generating.

Incomplete profiles

Missing phone, no address, no reviews — often early-stage or under-managed. Higher effort to reach, but lower competition from other agencies.

Day 1
Your first 18 leads, ranked and saved

First search, first Quick Wins flagged, first research note generated. Pipeline starts populating.

Day 30
A real pipeline you actually work

Hundreds of scored businesses, reminders on the calendar, a CRM that reflects the deals you're actually working — not a spreadsheet graveyard.

Customer reviews

Real reviews, coming soon.

We'd rather wait for honest feedback from real users than show placeholder quotes. As soon as our first customers share their experience, we'll publish their words here — unedited.